Part of the problem is that plastic surgery is so lucrative that unqualified doctors have been drawn in – or rather doctors qualified in other areas of quite different medicine. It’s alleged that procedures have been done by what are called “ghost doctors”. In one court case, it’s claimed that the advertised doctor slipped out of the operating room once the patient was under the anaesthetic and the job was then botched by the replacement surgeon.
On top of that, it’s emerged that some before-and-after photos have had a bit of surgery themselves – surgery of the Photoshop variety.
The upshot is that the Korean Association of Plastic Surgeons has called for tighter rules for doctors and for advertisers. They fear that the bad publicity is damaging the reputation of an industry which is largely well-run.